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__ Transformation to the trade fair company of the future
The experience value of fairs, functions and events is becom-
ing increasingly important.With the world’s sixth-largest trade
fair complex and professional expertise, Koelnmesse offers
best conditions for the impressive showcasing and presenta-
tion of companies and products. The surplus from the record
year 2015, together with the future profits expected, will flow
entirely into the Koelnmesse 3.0 investment programme,
into further development of events at home and abroad, into
services for exhibitors and visitors, and into the digitisation
of the complex. The transformation to the trade fair company
of the future ensures that, in future, Koelnmesse will continue
to rank among the Top Ten in the global exhibition industry.